advertising

The truth is that our way of celebrating the Christmas season does spring from myriad cultures and sources, from St. Nicholas to Coca-Cola advertising campaigns.

Google did a great job hacking the Web to create search - and then monetizing search with advertising. And Apple did a great job humanizing hardware and software so that formerly daunting computers and applications could become consumer-friendly devices - even a lifestyle brand.

The advertising world had space men in it before spacemen existed.

Unlike most traditional, season-long fantasy sports sites, which make most of their money from administrative fees and advertising, FanDuel and DraftKings take a cut of every bet. That is what bookies do, and it is illegal in New York.

Let's face it: in advertising, you are paid more, but you die younger. It's not very forgiving. Like sports stars, you're in it during your better years, and then you're out looking for work.

We are not advertising ourselves as a secure platform. It's a communication platform. It's not our job to police the world or Snapchat of jerks.

I've always been scared of advertising folk. I've met them at parties and I've been to their offices and I've always found them intimidatingly cool. At one company I visited, they held their meetings in a caravan that had somehow been installed in the place, a rather more exotic place to gather than the typical BBC glass box.

Somebody says, 'Do a Tom Bodett, a folksy kind of thing,' and it sounds like something out of 'Hee Haw,' very insulting. They turn wry humor into disparaging sarcasm, and you get what amounts to insulting advertising.

The work of an advertising agency is warmly and immediately human. It deals with human needs, wants, dreams and hopes. Its 'product' cannot be turned out on an assembly line.

Advertising must respect the intelligence of its audience and if it does not prompt them to think, it will be instantly dismissed.

In our factory, we make lipstick. In our advertising, we sell hope.

Advertising is totally unnecessary. Unless you hope to make money.

As long as the attitude is to only show the sheet metal, then automobile advertising will continue to be wretched.

Advertising holding companies used to boast about their share of the advertising market. Now they are proud of how much of their business is not in advertising.

An advertising agency is 85 percent confusion and 15 percent commission.

Advertising is a racket, like the movies and the brokerage business. You cannot be honest without admitting that its constructive contribution to humanity is exactly minus zero.

Publishing is a very mysterious business. It is hard to predict what kind of sale or reception a book will have, and advertising seems to do very little good.

It takes more than capital to swing business. You've got to have the A. I. D. degree to get by - Advertising, Initiative, and Dynamics.