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In the years that followed the Harrison campaign, many candidates__rom Colonel James 'Young Hickory' Polk in 1844 to Lieutenant John Kerry in 2004__ad their 'humble origins' and/or 'war leadership' highlighted in political material. Often coupled with these tactics was a corollary, to create an image of the opposition candidate that was highly negative__rom John Adams as a 'monarchist' to John Kerry as a 'flip-flopping, windsurfing elitist.
Steven A. Seidman Posters, Propaganda, and Persuasion in Election Campaigns Around the World and Through History
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In the years that followed the Harrison campaign, many candidates__rom Colonel James 'Young Hickory' Polk in 1844 to Lieutenant John Kerry in 2004__ad their 'humble origins' and/or 'war leadership' highlighted in political material. Often coupled with these tactics was a corollary, to create an image of the opposition candidate that was highly negative__rom John Adams as a 'monarchist' to John Kerry as a 'flip-flopping, windsurfing elitist.
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Steven A. Seidman

Posters, Propaganda, and Persuasion in Election Campaigns Around the World and Through History

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