mcluhan

Or maybe that__ what it__ all about: this religion__ substance is its lack of substance. In McLuhanesque terms, the medium is the message. Some people might find that cool.___cLuhanesque?___ey, look, even I read a book now and then,_ Ayumi protested. __cLuhan was ahead of his time. He was so popular for a while that people tend not to take him seriously, but what he had to say was right.___n other words, the package itself is the contents. Is that it?___xactly. The characteristics of the package determine the nature of the contents, not the other way around.

Once I was a scuba diver in the sea of words. Now I zip along the surface like a guy on a Jet Ski.