By the way, if anyone here is in advertising or marketing, kill yourself.
Perhaps one of the more creative promotions of all time wasin 1969, when a marketer with the Procter & Gamble Companycame up with the idea of giving away goldfish with each purchaseof a king-size box of Spic and Span.
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Perhaps one of the more creative promotions of all time wasin 1969, when a marketer with the Procter & Gamble Companycame up with the idea of giving away goldfish with each purchaseof a king-size box of Spic and Span.
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Write, write, write! Get your you-know-what in the chair and write more books: write the books of your heart and don__ let stress steal your joy.
We put on a pot of tea, a necessity between these two writing friends. Wecould no more imagine writing without this hot sustenance than we couldwithout pen and paper. We sat at the table to talk shop, sort through ournotes, and make plans for the book. Then we settled down in the sunroom,giggling a little at the unexpected absurdity of our activity, editingwithin arm__ reach of each other, like toddlers at parallel play.
...the concept of marketing is almost as old as humanity itself...suffice it to say here that it took almost no time for a wily serpent to sell Adam and Eve on a shiny apple from the Tree of Knowledge, at which point they became not only the first humans but also the first marketing demographic, and God expelled them from the Garden of Eden for being total consumerist dupes. (p. 40)
There is a cookie trail of all my interests lodged in some digital sphere which will one day consolidate the collected data of six billion souls and vomit out__ don__ know__ersonalized infomercials for deodorant and car wax.
Sell your book like a can of beans & your readers will place the same value on it.