Martha Bolton

I'd go to the end of the world for my husband. Of course, if he'd just stop and ask directions, I wouldn't have to.

So why aren__ more marketing companies targeting our age group? Why are there so many youth-oriented programs and advertisements on television today? Why are we being ignored? Don__ companies realize they are missing a huge market?Now granted, a visit to the local mall will show you there are a lot of teenagers hanging out there these days. But are they shopping? Are they spending money? No. They__e __anging._ Contrary to what our skin might be doing, we members of the over-forty crowd don__ __ang._ We shop, and not just window shop either. We__e serious buyers. When we pick up an item and turn it over to see the price, we often carry it right on over to the checkout counter and pay for it. Why? Because we know the energy involved with picking up items. We don__ do it unless we__e committed.

I tan the easy way. I just wait for my liver spots to connect.