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appearances

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"

The gravel road widened into a large turnaround where three similar looking and designed brothels sat waiting for customers. They were called Sheila's Front Porch, Tawny's High Five Ranch and Miss Delilah's House of Holies."Nice," Rachel said as we surveyed the scene. "why are these places always named after women -- as if women actually own them?""You got me. I guess Mister Dave's House of Holies wouldn't go over so well with the guys."Rachel smiled."You're right. I guess it's a shrewd move. Name a place of female degradation and slavery after a female and it doesn't sound so bad, does it? It's packaging.

"

Listen, Google,_ I will say, __oth John and Paul are courting me. I like both of them, but in a different way, and it__ so hard to make up my mind. Given everything you know, what do you advise me to do?__nd Google will answer: __ell, I know you from the day you were born. I have read all your emails, recorded all your phone calls, and know your favourite films, your DNA and the entire history of your heart. I have exact data about each date you went on, and if you want, I can show you second-by-second graphs of your heart rate, blood pressure and sugar levels whenever you went on a date with John or Paul. If necessary, I can even provide you with accurate mathematical ranking of every sexual encounter you had with either of them. And naturally enough, I know them as well as I know you. Based on all this information, on my superb algorithms, and on decades_ worth of statistics about millions of relationships _ I advise you to go with John, with an 87 per cent probability of being more satisfied with him in the long run.Indeed, I know you so well that I also know you don__ like this answer. Paul is much more handsome than John, and because you give external appearances too much weight, you secretly wanted me to say __aul_. Looks matter, of course; but not as much as you think. Your biochemical algorithms _ which evolved tens of thousands of years ago in the African savannah _ give looks a weight of 35 per cent in their overall rating of potential mates. My algorithms _ which are based on the most up-to-date studies and statistics _ say that looks have only a 14 per cent impact on the long-term success of romantic relationships. So, even though I took Paul__ looks into account, I still tell you that you would be better off with John.

YH
Yuval Noah Harari

Homo Deus: A Brief History of Tomorrow

"

Los Angeles is a town where status is all and status is only given to success. Dukes and millionaires and playboys by the dozen may arrive and be glad-handed for a time, but they are unwise if they choose to live there because the town is, perhaps even creditably, committed to recognising only professional success, and nothing else, to be of lasting value. The burdensome obligation imposed on all its inhabitants is therefore to present themselves as successes, because otherwise they forfeit their right to respect in that environment ... There is no place in that town for the "interesting failure" or for anyone who is not determined on a life that will be shaped in a upward-heading curve.