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Abuse of the military metaphor may be inevitable in a capitalist society, a society that increasingly restricts the scope and credibility of appeals to ethical principle, in which it is thought foolish not to subject one's actions to the calculus of self-interest and profitability. War-making is one of the few activities that people are not supposed to view 'realistically'; that is, with an eye to expense and practical outcome. In all-out war, expenditure is all-out, unprudent--war being defined as as an emergency in which no sacrifice is excessive.
Susan Sontag Illness as Metaphor & AIDS and Its Metaphors
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Abuse of the military metaphor may be inevitable in a capitalist society, a society that increasingly restricts the scope and credibility of appeals to ethical principle, in which it is thought foolish not to subject one's actions to the calculus of self-interest and profitability. War-making is one of the few activities that people are not supposed to view 'realistically'; that is, with an eye to expense and practical outcome. In all-out war, expenditure is all-out, unprudent--war being defined as as an emergency in which no sacrifice is excessive.
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Susan Sontag

Illness as Metaphor & AIDS and Its Metaphors

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There, conspicuous in the light of the conflagration, lay the dead body of a woman__he white face turned upward, the hands thrown out and clutched full of grass, the clothing deranged, the long dark hair in tangles and full of clotted blood. The greater part of the forehead was torn away, and from the jagged hole the brain protruded, overflowing the temple, a frothy mass of gray, crowned with clusters of crimson bubbles__he work of a shell.The child moved his little hands, making wild, uncertain gestures. He uttered a series of inarticulate and indescribable cries__omething between the chattering of an ape and the gobbling of a turkey__ startling, soulless, unholy sound, the language of a devil. The child was a deaf mute.Then he stood motionless, with quivering lips, looking down upon the wreck.