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To make someone an icon is to make him an abstraction, and abstractions are incapable of vital communication with living people.1010 One has only to spend a term trying to teach college literature to realize that the quickest way to kill an author's vitality for potential readers is to present that author ahead of his time as "great" or "classic." Because then the author becomes for the students like medicine or vegetables, something the authorities have declared "good for them" that they "ought to like," at which point the students' nictitating membranes come down, and everyone just goes through the requisite motions of criticism and paper-writing without feeling one real or relevant thing. It's like removing all oxygen from the room before trying to start a fire.
David Foster Wallace Consider the Lobster and Other Essays
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To make someone an icon is to make him an abstraction, and abstractions are incapable of vital communication with living people.1010 One has only to spend a term trying to teach college literature to realize that the quickest way to kill an author's vitality for potential readers is to present that author ahead of his time as "great" or "classic." Because then the author becomes for the students like medicine or vegetables, something the authorities have declared "good for them" that they "ought to like," at which point the students' nictitating membranes come down, and everyone just goes through the requisite motions of criticism and paper-writing without feeling one real or relevant thing. It's like removing all oxygen from the room before trying to start a fire.
DW
David Foster Wallace

Consider the Lobster and Other Essays

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Do we take less pride in the possession of our home because its walls were built by some unknown carpenter, its tapestries woven by some unknown weaver on a far Oriental shore, in some antique time? No. We show our home to our friends with the pride as if it were our home, which it is. Why then should we take less pride when reading a book written by some long-dead author? Is it not our book just as much, or even more so, than theirs? So the landowner says, __ook at my beautiful home! Isn__ it fine?_ And not, __ook at the home so-and-so has built._ Thus we shouldn__ cry, __ook what so-and-so has written. What a genius so-and-so is!_ But rather, __ook at what I have read! Am I not a genius? Have I not invented these pages? The walls of this universe, did I not build? The souls of these characters, did I not weave?